Deutsch
English

Category Archives: English

What is Personal Branding Photography – and do you really need it?

personal branding photography Zurich natural portrait

(Diesen Beitrag gibt es auch auf deutsch.)

If you’ve come across the term “personal branding photography” and wondered what it actually means, you’re not alone. It’s one of those terms you hear everywhere at the moment—yet it can still feel a little abstract, even though it’s incredibly valuable.

Personal branding photography is not just about looking good in a photo.
It’s about creating images that reflect who you are, how you work, and what your business stands for.

personal branding photographer Zurich lifestyle business image

A personal branding session is very different from a family session or a classic portrait shoot. It’s not just about capturing how you look, but about understanding the bigger picture – your work, your values, and the story behind your business. I’m not simply photographing you, I’m creating a set of images that bring that story to life in a way that feels natural and true.

natural personal branding session Zurich authentic moment

For many of the people I work with—entrepreneurs, creatives, founders—these images become part of their everyday communication. On their website, across social media, in their offers and content. Your personal branding images don’t just sit in a folder. They become a natural part of how you show up and communicate. They help you show up consistently, build trust, and create a visual language that feels aligned and recognisable.

To do that, your images need to:
– reflect your values and the essence of your brand
– feel natural and approachable, while still refined
– work across different platforms and uses
– remain relevant as your business grows
– and most importantly, feel like you

detail shots during personal branding session in zurich

That’s why a branding session is not about performing or fitting into a template.

It’s a collaborative process.

I guide you through it with a calm, thoughtful approach—helping you find a visual direction that feels clear and true, while leaving space for natural moments to unfold.

The result is a collection of images that support your business in a quiet but powerful way.

branding photography Zurich elegant portrait entrepreneur

You might be wondering if this is something you really need.

If you are building something of your own, if you want to be visible in a way that feels like you, and if you care about how your work is perceived – then personal branding photography can be a meaningful step.

If you’d like to learn more about how I approach personal branding photography in Zurich, you can find more information here.

And if it feels like the right moment, I’d love to hear from you.

Personal Branding Session in Zurich with a Celebrant

(Diesen Beitrag gibt es auch auf Deutsch.)

Some people find words for what others only feel.
Tamara is one of them.

As a celebrant, she accompanies weddings and other meaningful occasions with a warmth that lingers. Joyful, passionate, dedicated – three words that don’t just describe her business, but can be felt in every moment with her.

Our branding session was about exactly that: showing her as she truly is. Approachable. Genuine. Full of energy – and at the same time deeply grounded. We also wanted to include images with Lake Zurich in the background, to reflect her location on her website. Alongside portraits, we created moments of her at work – in a video call with clients or while writing a ceremony.

These images are more than just a glimpse into her business.
They are an invitation.
For couples who want a ceremony that truly reflects who they are.
For people searching for words for what moves them.

You can find Tamara here.

Thank you, dear Tamara, for your trust.
And for the way you touch people with your words. :)

If you’re longing for images that show you and your business honestly – with depth, clarity and feeling – I’d love to create them with you. Get in touch with me here.

Family Photography in Zurich at home – Natural moments in everyday life

(Diesen Beitrag gibt es auch auf Deutsch.)

There is hardly a more personal place for a photoshoot than your own home – the place where you spend most of your time as a family.

For this family session in Zurich, I spent time with a young family and their one-year-old son – right in the middle of their everyday life.

Curious and constantly moving, he explored the world around him, crawling from one corner to the next, taking some wobbly steps with his little walker. In between, there were so many quiet, loving interactions with his parents – playing, laughing, reading, simply being together.

Later, we stepped out onto the balcony, where soft sunlight added another layer of warmth to the images.

At home, everything feels familiar – and that’s what allows truly honest moments to unfold.

For more information on my Family Photography in Zurich, please go here: Family Photographer Zurich

Family Photoshoot in Zurich – Natural moments at Halbinsel Au

(Diesen Beitrag gibt es auch auf Deutsch.)

Halbinsel Au is one of those places that feels made for a relaxed family photoshoot in Zurich, if you are looking for a bit of nature and the lake as your backdrop.

Fields, vineyards, small paths – and plenty of space to move and explore.

During this session, we simply walked together, discovering the surroundings at our own pace. The children ran around, played on the grass, explored the vines, laughed a lot – and in between, there were these quiet, connected moments.

This is where the most meaningful images are created.

No posing, no pressure – just time together.
I gently guide when needed and capture what naturally unfolds.

If you are looking for images like this of your own family, you can explore more Family Photography Zurich here!

Family Photography in Zurich – A relaxed session in the Old Town

(Diesen Post gibt es auch auf Deutsch.)

A quiet morning in Zurich’s Old Town. Before the streets filled up, we wandered through the small alleys together – slowly, without any rush.

This family photography session in Zurich was exactly what I love most: no strict plan, no pressure. Just a beautiful walk, giving the two children space to explore – they especially loved the swans, and for the little boy the trams were an absolute highlight!

Between old buildings, hidden corners and little cafés, the most natural moments unfolded. The laughter, the movement, the small in-between connections – this is what family photography in Zurich is all about for me.

It’s not the perfectly planned moments that stay.
It’s the real ones in between.

Can’t wait to have photos like this of YOUR family? I’m here for you! Find all the info about my Familyphotography Zurich here!

Personal Branding Photographer Zurich – Branding photos for a Pilates Studio

A while ago I photographed Silke and her Pilates Studio Breath Balance & Bloom in a Personal Branding session. We wanted to show her new studio space, the equipment, and Silke ‚in action‘ – teaching, correcting, consulting, and just interacting with her students. And of course, some portraits of Silke as well. Basically the whole package! ;) Here’s what Silke said afterwards:

„Nina made spectacular pictures! She thinks of the details in the picture, light, plants and equipment. She did her research beforehand. Furthermore, she thinks with you: ‚What do you intend to sell?‘, ‚Which focus to have with these pictures (Social media, website, selling, informing)?‘ All important information before the shoot. Nina’s proactivity helps you give your best for the pictures and for your brand. For me, the best photographer to have for your personal branding pictures. Thanks, Breath, Balance & Bloom“

Looking for new imagery to upgrade your brand? Get in touch and let’s discuss your needs!

Headshots and Personal Branding photos in Zurich

Corporate headshots don’t have to be boring and these most certainly aren’t! They also don’t necessarily have to be taken in a studio, as these images that were taken outdoors on location prove. The city offers lots of great backgrounds, buildings, glass fronts and even the hustle of busy streets can be awesome for your branding photos.

A great headshot can say a lot about you and your business. Ask yourself how you want to present yourself and your brand to the world. What feelings or thoughts do you want to invoke in people when they see your images? Strength? Compassion? Warmth? Competence?

Just like expression and pose, the light and your wardrobe choices can change the way an image looks as well. Do you want to be more corporate? More casual? Friendly? Welcoming? Approachable?

How would you be photographed? Get in touch and let’s discuss your own Personal Branding / Headshot session!

(Für den deutschen Text, klick hier!)

Headshots müssen nicht langweilig sein – und diese sind es ganz sicher nicht! Sie müssen auch nicht unbedingt im Studio aufgenommen werden, wie diese Bilder, die draußen – ‚on location‘ – entstanden sind, sehr gut zeigen. Die Stadt bietet viele tolle Hintergründe: Gebäude, Glasfassaden und sogar das Gewusel in den Straßen während der morgendlichen Rush-hour können großartige Kulissen für Deine Branding-Fotos sein.

Ein gelungenes Porträt kann viel über Dich und Dein Unternehmen aussagen. Überleg‘ Dir, wie Du Dich und Deine Marke der Welt präsentieren möchtest: Welche Gefühle oder Gedanken möchtest Du beim Betrachten Deiner Bilder hervorrufen? Stärke? Wärme? Kompetenz?

Genau wie Ausdruck und Pose sind auch Licht und die Wahl Deines Outfits entscheidend dafür, wie Deine Bilder wirken. Möchtest Du formeller wirken? Oder eher leger? Freundlich? Einladend? Zugänglich?

Wie möchtest Du fotografiert werden? Melde Dich und wir planen Deine eigene Personal Branding- / Headshot-Session!

Café Rumi, Dein Wohnzimmer – Branding Fotografie Zürich

Wer einmal im Café Rumi in Kilchberg war, kommt immer wieder! Ein Besuch im Rumi fühlt sich an wie eine Umarmung, und das liegt vor allem an Jenni, der Besitzerin und Seele des Cafés. Jenni ist einer dieser seltenen Menschen, in deren Gegenwart sich einfach jeder wohl, willkommen und gesehen fühlt. Und dazu backt sie noch so richtig leckere Kuchen, zaubert köstliche Quiche und Sandwiches, und den besten Kaffee weit und breit gibt es bei ihr ebenso. Umso mehr habe ich mich gefreut, Branding Fotos für Jenni und ihr Team zu machen!

Unser Ziel war es, die gemütliche Wohnzimmer-Atmosphäre des Rumi einzufangen, ebenso wie die Herzlichkeit des Teams. Und natürlich mussten auch die köstlichen Drinks und Gerichte, die auf der Karte des Rumi stehen, in Szene gesetzt werden. Wenn Ihr das Café Rumi noch nicht kennt, möchtet Ihr es hoffentlich spätestens nach Betrachten dieser Bilder kennenlernen! Also, nichts wie hin!

Du möchtest auch Dein eigenes Business gern mit professionellen Branding-Fotos voran bringen? Let’s chat!

(For English, please click here!)

Once you’ve been to Café Rumi in Kilchberg, you’ll keep coming back! A visit to Rumi feels like a warm hug, and that’s largely thanks to Jenni, the owner and heart of the café. Jenni is one of those rare people who makes everyone around her feel comfortable, welcome, and seen. On top of that, she bakes truly delicious cakes, crafts amazing quiches and sandwiches, and serves the best coffee around. So, I was especially excited to take branding photos for Jenni and her team!

Our goal was to capture the cozy, living-room atmosphere of Rumi, as well as the warmth of the team. Naturally, we also had to showcase the delicious drinks and dishes on Rumi’s menu. If you haven’t been to Café Rumi yet, I hope you’ll want to visit after seeing these pictures! So, what are you waiting for? Head on over!

You are looking for professional personal branding photos for your own business? Let’s chat!

The importance of printing your photos – Zurich family photographer

Let’s talk about something close to my heart—printed photographs and albums. I know, I know, we live in a digital world where every moment is captured on our phones and stored in the cloud. But trust me, there’s something truly magical about holding a printed photograph or a beautifully crafted album in your hands.

(Für den deutschen Text klicke bitte hier!)

Think about it. You have gone out of your way to book a photographer, either to commemorate a special occasion or to capture a beautiful, everyday moment with your family at this point in time that you want to remember forever. You’ve invested in these memories, so why not take the final step and print them?

Here’s why you should: Digital files are wonderful, but they’re also fleeting. You can scroll through thousands of photos on your phone or computer, but how often do you really go back and relive those moments? And let’s be real, how many times have you frantically searched for a lost data stick, cried over a corrupted hard drive, or struggled to find that perfect photo in the cloud? Exactly.

Now, imagine this: It’s a rainy afternoon. Instead of everyone staring at a screen, you gather around with your loved ones and flip through a beautifully crafted photo album. Each page brings a wave of nostalgia, laughter, and maybe a few happy tears. Or think about walking by a framed photo on your wall every day, a snapshot of a cherished memory that never fails to make you smile. That’s the power of a printed photograph.

Printed photos are timeless. They don’t need adapters or batteries, and they’re always ready to be enjoyed. They’re tangible pieces of your history, physical tokens of your memories. You can touch them, pass them around, and keep them for generations. And that is exactly what I want to provide for you and your family.

In a world where everything is becoming more and more digital, let’s hold on to the things that ground us. Let’s preserve our memories in the best way possible—printed, tangible, and full of life. Give yourself the gift of forever!

Lasst uns über etwas sprechen, das mir als Fotografin sehr am Herzen liegt— ausgedruckte Fotos und Alben. Ich weiß, ich weiß, wir leben in einer digitalen Welt, in der jeder Moment auf unseren Handys festgehalten und in der Cloud gespeichert wird. Aber glaubt mir, es liegt etwas wirklich Magisches darin, ein gedrucktes Foto oder ein wunderschön gestaltetes Album in den Händen zu halten.

Denkt mal darüber nach. Ihr habt euch die Mühe gemacht, einen Fotografen zu buchen, sei es, um einen besonderen Anlass zu feiern oder einen schönen, alltäglichen Moment mit eurer Familie festzuhalten, den ihr für immer in Erinnerung behalten wollt. Ihr habt in diese Erinnerungen investiert, also warum nicht den letzten Schritt gehen und sie drucken lassen?

Digitale Dateien sind wunderbar, aber sie sind auch flüchtig. Ihr könnt durch Tausende von Fotos auf eurem Handy oder Computer scrollen, aber wie oft geht ihr wirklich zurück und erlebt diese Momente erneut? Und mal ehrlich, wie oft habt ihr schon verzweifelt nach einem verlorenen USB-Stick gesucht, über eine kaputte Festplatte geweint oder versucht, das perfekte Foto in der Cloud wieder zu finden? Genau.

Stellt euch einmal folgendes Szenario vor: Es ist ein regnerischer Nachmittag. Anstatt dass jeder auf einen Bildschirm starrt, versammelt ihr euch mit euren Lieben und blättert durch ein wunderschön gestaltetes Fotoalbum. Jede Seite bringt eine Welle von Nostalgie, Lachen und vielleicht sogar ein paar Glückstränen. Oder denkt daran, wie ihr jeden Tag an einem gerahmten Foto an der Wand vorbeigeht, einem Schnappschuss einer kostbaren Erinnerung, der euch immer wieder ein Lächeln ins Gesicht zaubert. Das ist die Magie eines gedruckten Fotos.

Gedruckte Fotos sind zeitlos. Sie brauchen keine Adapter oder Batterien und sind immer bereit, von euch genossen zu werden. Sie sind greifbare Stücke eurer Geschichte, physische Erinnerungen an eure Erlebnisse. Ihr könnt sie anfassen, herumreichen und über Generationen hinweg bewahren. Und genau das möchte ich für euch und eurer Familie kreieren.

In einer Welt, die immer digitaler wird, lasst uns an den Dingen festhalten, die uns erden. Lasst uns unsere Erinnerungen auf die bestmögliche Weise bewahren—gedruckt, greifbar und voller Leben. Macht Euch selbst ein Geschenk für die Ewigkeit!

Newborn-magic – Neugeborenen-Fotografie Zürich

(For English, please scroll down!)

Die Zeit mit Kindern vergeht einfach viel zu schnell: gefühlt nur ein kurzer Wimpernschlag, schon ist aus Eurem kleinen Neugeborenen ein Krabbelkind geworden. Es dauert nicht lange, und es fängt an, die ersten wackeligen Schritte zu machen. Plötzlich rennt es schon voller Energie durch die Wohnung, entdecken seine Umgebung mit neugierigen Augen und lernt jeden Tag etwas Neues dazu. In einem Moment halten wir sie noch im Arm, und im nächsten Moment sind sie schon dabei, ihre eigene kleine Welt zu erkunden! Deshalb ist es mir besonders wichtig, diese kostbaren und flüchtigen Momente mit der Kamera festzuhalten, um die Erinnerungen an jede dieser wunderbaren Phasen für immer bewahren zu können. Hier ein paar wunderschöne Erinnerungen an die magische Neugeborenen-Zeit! Dieser kleine Mann war fast einen Monat alt, als wir fotografiert haben. Folgt diesem Link für mehr Neugeborenen-Fotografie Zürich.


Time with children passes by far too quickly: it feels like just a fleeting moment, and already your tiny newborn has become a crawling toddler. It doesn’t take long before they start making their first wobbly steps. Suddenly, they’re full of energy, racing through the house, exploring their surroundings with curious eyes, and learning something new every day. One moment we’re holding them in our arms, and the next they’re off discovering their own little world! That’s why it’s so important to me to capture these precious and fleeting moments with the camera, to preserve the memories of each of these wonderful stages forever. These are a few memories of the magical Newborn-time! This little man was almost one month old when we took these images. Follow this link for more Newborn Photography Zurich.

Zurich, Switzerland, and worldwide
nina@ninatantzen.com